TrooRa - TrooRa

Prickly Pear of Leather Shoes

Discover how Desserto’s innovative cactus leather offers a sustainable, breathable alternative to animal leather. Perfect for vegan leather clothes, shoes, and accessories.

Sports

Why women are winning ultramarathons

Women are winning ultramarathons, breaking records, and outlasting men in extreme endurance races worldwide. Explore why and how they do it.

People marching with freedom and equality signs

Culinary

Uncovering the History of Soul Food

Explore the rich history of soul food, tracing its African roots, evolution in the American South, and cultural impact worldwide.

Sabrina Hersi Issa, founder of Be Bold Media

Change Makers

Human Rights Technologist

Meet Sabrina Hersi Issa of Be Bold Media: Harnessing tech for human rights, empowering Black women via Bold Prize, and tackling bias in algorithms for equity.

Travel

Peru’s Sacred Valley

Discover how Awamaki empowers women artisans in the Sacred Valley in Peru through sustainable tourism, weaving traditions, and community-led development.

Turning Shame into Accessories: Hipo Jewelry’s Cellulite-Inspired Silver

Hipo Jewelry transforms women’s body textures into silver art. Aistė Ryvers celebrates cellulite and vulnerability through empowering, wearable pieces.

Travel

Peru’s Sacred Valley

Discover how Awamaki empowers women artisans in the Sacred Valley in Peru through sustainable tourism, weaving traditions, and community-led development.

Turning Shame into Accessories: Hipo Jewelry’s Cellulite-Inspired Silver

Hipo Jewelry transforms women’s body textures into silver art. Aistė Ryvers celebrates cellulite and vulnerability through empowering, wearable pieces.

Prickly Pear of Leather Shoes

Discover how Desserto’s innovative cactus leather offers a sustainable, breathable alternative to animal leather. Perfect for vegan leather clothes, shoes, and accessories.

Change Makers

Human Rights Technologist

Meet Sabrina Hersi Issa of Be Bold Media: Harnessing tech for human rights, empowering Black women via Bold Prize, and tackling bias in algorithms for equity.

Culinary

Uncovering the History of Soul Food

Explore the rich history of soul food, tracing its African roots, evolution in the American South, and cultural impact worldwide.

Sports

Why women are winning ultramarathons

Women are winning ultramarathons, breaking records, and outlasting men in extreme endurance races worldwide. Explore why and how they do it.

Where the overlooked become unforgettable – rewriting the rules of recognition.

Two women laughing and dancing at a concert.

Travel

The Best Music Festivals in the US

Discover the best summer festivals in the US—from Coachella to Afropunk—with music, culture, and sustainability at the core.

Founder Kyle Smitley smiling in school hallway

Detroit Achievement Academy

Detroit Achievement Academy empowers students to become engaged citizens through innovative learning that emphasizes community impact and real-world problem-solving.

10 Artists Turning Trash into Treasure

Meet 10 artists turning recycled trash into stunning art, transforming waste into powerful statements on beauty, value, and environmental impact.

The Current

Where the overlooked become unforgettable – rewriting the rules of recognition.

10 Artists Turning Trash into Treasure

Meet 10 artists turning recycled trash into stunning art, transforming waste into powerful statements on beauty, value, and environmental impact.

Detroit Achievement Academy

Detroit Achievement Academy empowers students to become engaged citizens through innovative learning that emphasizes community impact and real-world problem-solving.

Measuring tape wrapped around a fork, diet concept.

Best Diet Trends of 2025

Discover the hottest diet trends of 2025, from Paleo and Keto to Vegan and Carnivore, and find the best plan for health, weight loss, and wellness.

issue spotlight

Where the Culture Shifts — One Cover at a Time

Amber Ruffin
graces the cover of The Womb Issue, a powerful exploration of how we create, nurture, protect, and reimagine life through care, community, joy, and courage.

The Womb Issue ‘26 | Summer, Edition 27

Amber Ruffin
graces the cover of The Womb Issue, a powerful exploration of how we create, nurture, protect, and reimagine life through care, community, joy, and courage.

The Womb Issue ‘26 | Summer, Edition 27

Daemon Priestly
Memory in Monochrome Inside our Art Issue Daemon Priestly turns Belfast’s tension into beauty plus textile rebirth, architectural history, and sacred craft.

The Special Art Issue '23

Daemon Priestly
Memory in Monochrome Inside our Art
Issue Daemon Priestly turns Belfast’s
tension into beauty plus textile rebirth,
architectural history, and sacred craft.

The Special Art Issue '23

Amber Ruffin
graces the cover of The Womb Issue, a powerful exploration of how we create, nurture, protect, and reimagine life through care, community, joy, and courage.

The Womb Issue ‘26 | Summer, Edition 27

Amber Ruffin
graces the cover of The Womb Issue, a powerful exploration of how we create, nurture, protect, and reimagine life through care, community, joy, and courage.

The Womb Issue ‘26 | Summer, Edition 27

Emily Sue Payne
leads a family atelier where dark romantic design meets authenticity, resilience, and creative renewal across generations.

The Fashion Issue ’25 | Winter, Edition 26

Emily Sue Payne
leads a family atelier where dark romantic design meets authenticity, resilience, and creative renewal across generations.

The Entrepreneurial Spirit Issue – Autumn '24

Amber Ruffin
graces the cover of The Womb Issue, a powerful exploration of how we create, nurture, protect, and reimagine life through care, community, joy, and courage.

The Womb Issue ‘26 | Summer, Edition 27

Amber Ruffin
graces the cover of The Womb Issue, a powerful exploration of how we create, nurture, protect, and reimagine life through care, community, joy, and courage.

The Womb Issue ‘26 | Summer, Edition 27

Hannah Valencia
Beaumont of Beaumont Organic champions slow style and ethical elegance, proving true luxury is craft, transparency, and care.

The Fashion Issue ’25 | Winter, Edition 26

Hannah Valencia
Beaumont of Beaumont Organic champions slow style and ethical elegance, proving true luxury is craft, transparency, and care.

The Entrepreneurial Spirit Issue – Autumn '24

Mohau Modisakeng
The Unseen Archive Mohau Modisakeng graces our historic Black History Issue—his portraits echo diasporic memory, spiritual depth, and the art of cultural resistance.

The Black History Issue '23

Mohau Modisakeng
The Unseen Archive Mohau Modisakeng
graces our historic Black History Issue—his
portraits echo diasporic memory, spiritual
depth, and the art of cultural resistance.

The Black History Issue '23

Hannah Valencia
Beaumont of Beaumont Organic champions slow style and ethical elegance, proving true luxury is craft, transparency, and care.

The Fashion Issue ’25 | Winter, Edition 26

Hannah Valencia
Beaumont of Beaumont Organic champions slow style and ethical elegance, proving true luxury is craft, transparency, and care.

The Entrepreneurial Spirit Issue – Autumn '24

Vanessa Simmons
Wellness Reimagined On our second cover, Vanessa Simmons redefines purpose and balance plus: MYRetreat’s chocolate ritual and U4IA’s wellness philosophy.

The Entrepreneurial Spirit Issue – Autumn '24

Vanessa Simmons
Wellness Reimagined On our second cover,
Vanessa Simmons redefines purpose and
balance plus: MYRetreat’s chocolate ritual
and U4IA’s wellness philosophy.

The Entrepreneurial Spirit Issue – Autumn '24

Build Like a Woman

Where the overlooked become unforgettable – rewriting the rules of recognition.

Discover TrooRa

Meet tomorrow’s icons today – in print, digital, and beyond.

Explore

Curated Moments

Amplifying Voices Through Experiences

View All

The List That Matters

The Magazine Reinvented – Visually Immersive – Sustainable in Print – Globally Impactful

Fighting Against LGBTQ+ Homelessness

Stonewall Housing is the UK’s only LGBTQ+ homelessness charity, providing safe shelter, mental health support, and housing advocacy for queer individuals facing crisis.

Diverse group of happy, expressive people portraits.

12 Unique Self-Care Ideas

Explore unique self-care ideas that go beyond the usual routines—refresh your mind, body, and spirit with creative ways to relax, reflect, and recharge.

Lifestyle

The Power of Black Entrepreneurs: 50+ Years of Transformation and Triumph

Explore how Black entrepreneurs are breaking barriers, shaping industries, and creating generational wealth through innovation, leadership, and vision.

12 Unique Self-Care Ideas

Explore unique self-care ideas that go beyond the usual routines—refresh your mind, body, and spirit with creative ways to relax, reflect, and recharge.

The Words that Seniors Need to Read

Boston sisters Saffron & Shreya Patel’s Letters Against Isolation sends 100K+ cards to fight senior loneliness during COVID. Join now!

Santa Fe, New Mexico, offers a little bit of everything.

Off-the-Beaten-Track Wellness Destinations

Discover the best nature vacations in the USA with wellness locations that offer peace, restoration, and a deeper connection to the natural world.

The Method

Tools, practices, and blueprints for building a bold life and business.

Beauty

Is Your Sunscreen Eco-Friendly? Reef-Safe and Mineral Sunscreen Guide

Discover why eco-friendly sunscreen matters. Learn how reef-safe mineral sunscreen protects your skin, marine life, and the planet year-round.

Health & Fitness

Everything You Need to Know About Egg-Freezing

Learn everything about egg-freezing, from the process and risks to reasons people choose it, giving more control over family planning.

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Certified FAB

Elegance that disrupts the ordinary. Impact built to endure.

Hands wrapping white yarn around cardboard tree

Lifestyle

5 Ways to Shop More Ethically This Holiday Season

Here are 5 ways to become a smarter and conscious consumer this Holiday season and create a powerful impact on your life and the environment at large.

Business

Best Books for Social Entrepreneurs

Discover the best books for social entrepreneurs—learn how to build impact-driven businesses, lead with purpose, and create lasting social change.

The Perfect Leather Tote Bag by LaMarqq

Discover LaMarqq’s new leather tote bag for travel—crafted from vegetable-tanned Vachetta leather. Stylish, durable, and perfect for on-the-go luxury.

Glass bottle with small folded note inside

Comedy & Satire

What Does Your Emotional Support Water Bottle Say About You?

What does your emotional support water bottle reveal about your personality? Decode the hydration trends shaping identity, wellness, and self-expression.

Phluid Project’s Gender-Neutral Fashion

Discover how the Phluid Project is transforming fashion with gender-neutral clothing, inclusive design, and a mission to build a more accepting future for all.

The Black Fashion Designer Behind Beyoncé’s Favorite Looks

Sammy B. Designs by Samantha Black blends bold colors and funky prints. Discover how this Black fashion designer is making waves in the industry.

Monica Walsh in vibrant blue floral blouse.

Cobbler’s Lane, Fashion Born on a Farm

Discover how Monica Walsh brought her rural roots and love for heritage into sustainable fashion design with Cobbler’s Lane, a slow fashion brand from Ireland.

From Track to Tarmac

Discover why Wolf & Shepherd shoes are leading the way in comfortable dress shoes for men, blending sneaker-like comfort with timeless professional style.

Troo Inside

Inside the work. Inside the why.

Jesse Owens arrived on the Olympic stage in Berlin

Sports

Athlete Activism

Discover the powerful stories of Black athletes whose activism broke barriers in sports, fought injustice, and inspired movements beyond the field.

Expressive digital painting of a woman's face.

AI vs Artists

As AI image generators grow in popularity, artists are speaking out against the theft of their work. Explore the battle of AI vs Artists, and how creators are fighting back.

Two boys showing handprints art inside bus.

Traveling Exhibitions

Explore how mobile art galleries are transforming public spaces, making art accessible, immersive, and inclusive across communities in 2025 and beyond.

Noted

On the Record. Unfiltered Voices from the Frontlines of Culture.

Regina Lawless

From Corporate Climb to Empowerment. Regina Lawless on Redefining Success...

Melissa Mueller Douglas

Savoring Mindfulness: The Sweet Path to Wellness with MYRetreat

Dameon Priestly

a storyteller who defies the constraints of time. Through the strokes of his brush

Coach Tony Green

Roots of Empowerment: Tony Green and his Advocacy for the Continuation of African American Studies...

Manoj Dias

Compassionate Living a Path to a Better World with Manoj Dias...

Vanessa Simmons

Seasons of Renewal: Vanessa Simmons on Fashion, Wellness, and Empowerment...

Undivided

Our attention. Our space. Our spotlight—given fully.

Culinary

Chef Lazarus Lynch’s World of Food, Fashion, Art, and Social Impact

Explore Lazarus Lynch’s unique journey through food, identity, and creativity as he champions Black-owned restaurants in New York and redefines soul cuisine.

Fashion as Performance Art

Discover how designer Elias Gurrola fuses fashion performance art with gender-fluid menswear and bold intimate apparel, redefining modern style and expression.

Trooth Be Told

The real. The raw. The reckoning.

Business

AI Taking Jobs: How Entry-Level Roles Are Disappearing and Why

AI is taking jobs once reserved for entry-level workers, from assistants to interns. Without these first rungs, career ladders vanish. Here’s what’s at stake.

Adult rescuing a small child from danger

Rehabilitation through Fire

Discover how incarcerated firefighters in California battle wildfires, gain skills, and rebuild lives through transformative programs.

Woman holds a sign saying "Equal Rights" outside

Politics

When Your Defense Secretary Tweets That Women Shouldn’t Vote

U.S. Defense Secretary Pete Hegseth backs repealing women’s suffrage, exposing how religious extremism threatens American democracy.

Emergency rescue helicopter ready for takeoff